Latest insights about driving data.
The increase of connected and autonomous vehicles is generating enormous amounts of driving data. As the automotive industry shifts towards providing disruptive, practical, yet enjoyable technologies that step up the game for drivers, it’s becoming important for the drivers to know what their data is worth, and how the industry can pursue them in order to improve the metrics and analytics on driving trends.
In the automotive industry, driving data is basically seen as a result of a combination of Big Data, IoT, and Analytics, which is encouraging the industry to get to the next level. After all, the hype about autonomous cars won’t be realized without a large sum of driving data and as providers, therefore we must acknowledge how the data can be valued and exchanged.